Reading #4

Portfolios That Got Jobs

Chip Kidd

• The first book in his portfolio was a presentation a series of posters rather than formal text treatments - made mostly from construction paper.
•  die cuts, letterpress printing, wood type, collage, fold outs, silk screening, and illustration
• The second book included airbrush type, illustration, handwritten headline type, foldouts, photography, images of cigar wrappers, collected art
• He chose subjects that were meaningful to him - very powerful illustrations
• His work was daring yet had a formal quality and his work was fresh and not influenced by popular trends

Jim Drobka

• His portfolio included a fish book that ended up getting him a job with the publications department at the Getty Museum
• The fish book showed off his skills as a typographer
• complex layer, paper, and text-setting styles
• tan paper, rough burlap cover
• he added a colophon at the end of his book that identified the typefaces, paper, and art
• The meaning is lost if the viewer can't easily read the text and he is very good at making his type legible 

Will Staehle

• His portfolio landed him a job at HarperCollins
• He collected his best student work and had it commercially printed in a limited edition
• printed 6 copies for $100 each to give out at the Adobe awards ceremony to the designers he aspired to (He gave one to Roberto de Vicq de Cumptich who worked at HarperCollins and that he is how he ended up working there)